NZ timber manufacturer is poaching market share from hardwood and cedar alternative suppliers, notably out of Canada, and expects to hit $200m in revenue within five years.
Timber manufacturer Abodo has done something unheard of: grabbing market share for an outdoor timber made of plantation-grown pine as an alternative to western red cedar.
The home-spun company – which uses a thermal modification process to enhance high and medium-grade radiata pine’s lifespan