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KMD reluctant to talk BioDown following advertising complaint

‘I’m really only just focusing on the financial results,’ KMD Brands CEO says.

Group chief executive Michael Daly didn’t want to talk about its award-winning jacket.

Kate McVicar Tue, 20 Sep 2022

KMD Brands group chief executive Michael Daly was reluctant to talk strategy for its new award-winning NXT-LEVEL BioDown jacket following a complaint that led to the removal of an advertisement about it.

“To be honest, I’m really only just focusing on the financial results,” Daly told

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Kate McVicar Tue, 20 Sep 2022
Contact the Writer: kate@nbr.co.nz
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KMD reluctant to talk BioDown following advertising complaint
Retail,
95835
true