What’s at stake: Christmas is an important time for retailers after a challenging year, but some SMEs and smaller players have decided to shift business strategies to Black Friday.
Background: Boxing Day has traditionally been one of the biggest days of the year for the retail sector, but Black Friday is growing in importance.
Key players:Forget Me Not Journals, Megan Hutchison, Bored George, Georgia Patten, Sole Shoes, Rima Yousef, PĀMU, Alicia Haszard, Retail NZ, Carolyn Young.
The summer Christmas season is a crucial period for many retailers and, after a tough year of economic, political, and social uncertainty, our small and medium enterprises are looking to bank some money.
However, a number of retailers have made the decision to angle their business strategies away
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Key points
What’s at stake: Christmas is an important time for retailers after a challenging year, but some SMEs and smaller players have decided to shift business strategies to Black Friday.
Background: Boxing Day has traditionally been one of the biggest days of the year for the retail sector, but Black Friday is growing in importance.
Key players:Forget Me Not Journals, Megan Hutchison, Bored George, Georgia Patten, Sole Shoes, Rima Yousef, PĀMU, Alicia Haszard, Retail NZ, Carolyn Young.