Spark Digital appoints head of marketing
San Fran ad man joins Spark's B2B division.
Spark’s [NZX:SPK] business-to-business division, Spark Digital (formerly Gen-I), has announced that Mark Redgrave has joined the company as head of marketing.
Mr Redgrave joins the listed telco after spending the past four years in San Francisco where he was co-founder and chief revenue officer for a social data analytics company – OpenAmplify.
Prior to moving to the US, Mark was CEO of OpenAmplify in London where he managed teams in the United Kingdom, Sweden and the US.
Mark started his career in advertising as part the HHCL Group in London where he managed campaigns for international clients including Disney, Mercedes and drinks brands Pepsi and Tango.
Spark Digital general manager of solutions and services Jo Allison says Mr Redgrave’s international experience and understanding of digital platforms is a “huge coup” for Spark Digital.
“He will play a leadership role as we focus on delivering the best digital future for New Zealand business.”
He starts work at Spark Digital this week.
Campbell Gibson
Thu, 22 Jan 2015
Thu, 22 Jan 2015
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Spark Digital appoints head of marketing
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