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TV3 claims record online viewership for Dotcom interview


Campbell Live clip streamed 191,606 times in four days.

NBR staff
Mon, 05 Mar 2012
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.

TV3 is claiming record online viewership for John Campbell's interview with Kim Dotcom, broadcast last Thursday.

By Monday morning, Nielsen figures showed a record 191,606 streams of the full interview, the broadcaster said, making it the highest published ondemand figure for a single programme in the New Zealand market.

A one-minute version of the interview had been picked up by television networks Rtl Germany NBC America and Reuters, and record-breaking ondemand viewership.

The full interview is online here; read a transcript here.

Although top of the charts for a streamed, long-form programme, the Dotcom interview falls short of all-time hits across any genre - a list that includes the NZTA's Ghost Chips ad (around 1.8 million views), Nek Minute (around 2.5 million) and the immortal Police 10-7 clip Safer Communities Together, aka "always blow on the pie" (around 350,000).

NBR staff
Mon, 05 Mar 2012
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.

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TV3 claims record online viewership for Dotcom interview
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