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Coke’s fizz goes flat in Russia

“The market will decline, and we are working to hold the decline [in Russia and Ukraine] to mid-single digits,” 

Nevil Gibson for NBR Food Industry Week
Thu, 05 Mar 2015

The world’s second biggest bottler of Coca-Cola products, Swiss-based Coca-Cola Hellenic (HBC), has announced an 11.4% drop in fourth quarter profit, warning of further severe market decline in its biggest market Russia.

Although the earnings report praised the “good performance” in Russia, as

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Nevil Gibson for NBR Food Industry Week
Thu, 05 Mar 2015
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Coke’s fizz goes flat in Russia
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