First Lady Gaga, now IHG
InterContinental Hotels Group is using interactive social media platform Shuttlerock to reach customers
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InterContinental Hotels Group (IHG) is using an interactive social media platform Shuttlerock to reach customers.
Franck Hesse, director of sales and marketing, says more than 90% of consumers believe recommendations from friends and family over all forms of advertising.
The company is launching
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Chris Hutching
Mon, 22 Dec 2014
Mon, 22 Dec 2014
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
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First Lady Gaga, now IHG
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