Fonterra vs Yashili: NZ infant formula market heats up
Yashili has launched a premium infant formula brand just weeks after Fonterra did. With special feature audio.
Jason Walls Thu, 21 Apr 2016
A new infant formula brand, with milk supplied by Fonterra [NZX: FSF], is gearing up to do battle on supermarket shelves with Fonterra’s own new formula brand.
Yashili’s Super α-Golden Stage was launched today and the company’s general manager William Zhao is upbeat about its ability to compete in