FONTERRA FALLOUT: 'Diversification' is a slogan

FONTERRA FALLOUT: 'Diversification' is a slogan – not a policy

You cannot control what consumers might want in 20, 10, five or even two years' time. No one knows, which is why the 'diversification' slogan is so much moonshine. What you can control is your health and safety standards, not to mention your responses

Rob Hosking
Thu, 08 Aug 2013

The call has gone out, in the wake of Fonterra’s latest contamination and PR botch-up, for New Zealand to diversify its economy.

In particular, Paul Brislen from the Telecommunication Users Association has called for New Zealand to diversify away from dairying and in to something

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