Top marketer takes a punt on SkyCity
SkyCity wants to improve its declining loyalty programme following the appointment of Fiona Stewart.
Campbell Gibson
Tue, 12 May 2015
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
An award-winning loyalty marketing manager has been poached by New Zealand’s largest entertainment company to boost its currently small chip loyalty programme.
Fiona Stewart has left BP as loyalty manager and will start at SkyCity [NZX:SKC ] later this month as marketing communications manager to
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Campbell Gibson
Tue, 12 May 2015
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.